I was asked for my opinion on hiring a PPC agency…. so here were a few of the cirteria I would use to pick the right PPC company to work with ! The general things to think about are a combination of ‘likeability’ and efficiency. When I speak of nice people, I assume that people, [...]
Entries Tagged as 'PPC'
Some things to consider when looking at a ppc agency
November 3rd, 2008 · No Comments
Tags: PPC
NEW AIDA and improving online conversions
January 16th, 2007 · No Comments
I have been working on a big pay per click campaign and looking through everything , it’s clear that we have a ‘soft spot’ which needs sorting out. This is improving the conversion process when users land on the site. Since we are paying up to ?£4.00 a click and were generally getting a conversion [...]
Tags: PPC
Google Adsense and PPC Overspend
December 5th, 2006 · No Comments
Hi there long time no blog for me …. I’m sure this is old news, but I have been talking to a big london PPC agency today and they were moaning about google sqeezing them on commission.. big deal you may say. well yes it is actuallly. The way it used to work was that [...]
Tags: PPC