NewRedBook – The Nick Garner Blog

Long time no post! I wrote this email to someone who is in this classic situaiton were they are more or less in a straight jacket when it comes to their web site and how it can help their business… ” I think the 1st thing is to define what you want to achieve with [...]

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following on from the last post, I found a very nice article on David Ogilvy and I thought I would share it with you. http://www.copyblogger.com/

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Comment from http://www.michaelejahn.blogspot.com/ Michael’s comment about: Hey, don’t forget about the conversions! PT 2 (hes referring to a typo I made) It was Ogilvy on advertising, not Oglevy, and this was written in the relative stoneage – 1983 – bublished first 2 years later – by a guy who set up shop in 1949 and [...]

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I WANT MORE CONVERSIONS ! Fortunately for me I can write persuasive copy and I have studied online conversion for long enough now to have a few clear ideas on how we are going to do this. One thing I will be doing is making the SEO pages i am working on , more linear. [...]

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It’s goal setting time for me and that means presenting various people stats on how rankings are progressing. It’s nice to show an upward trend and everyone gets excited…too excited I think. Just because you rank for a keyword , does not mean traffic, or good traffic. On looking across my BIG income generator’s rankings, [...]

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