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Entries Tagged as 'UK Online PR'

Sears and the baby roasting PR disaster

August 21st, 2009 · No Comments

This is one of the most daft stories I’ve come across recently, but it shows the brand smashing power of  ‘nobodies’ on the internet. gfixler, a Reddit user discovered a hack/vulnerability on the Sears e commerce web site and he was able to create an item called: So gfixler being the joker I expect he [...]

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Tags: UK Online PR

Power corrupts: Digg and Reddit

May 20th, 2009 · 2 Comments

In my work in Betfair, I have been involved in social media traffic generation. I.e. finding a great writer, getting them to do stuff users will find cool and interesting for 40 seconds. I have spent a lot of money on this and its been reasonably successful for us and the readers we have found [...]

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Tags: UK Online PR

SEO new years resolutions

January 2nd, 2009 · No Comments

Up the ante on linkbuilding Read more blogs (I already follow about 100)?  Work out how to get more traffic and make more money for my happy employers?  Work out how to improve efficiency on SEO marketing ? spend by 25% whilst being able to double or treble it… Become more attuned to the flow of [...]

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Tags: UK Online PR

Online PR – How I see it

August 5th, 2007 · No Comments

Just re-iterating a point I made before about the definition of online PR… I see it as public relations on the internet. and in this case we are not talking about doing s story on PRweb and hoping for the best, we are talking about getting out there and making friends online and getting links. [...]

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Tags: UK Online PR

Link building and online PR

August 5th, 2007 · No Comments

I have been setting up an online PR programme for my dear employers. And so I?  have been planning out the core strategy for this online PR campaign.Long term: Make sure the site im pr’ing for stays up the rankings despite various algo changes Dont get a penalty for agressive SEO’ing Assume Google for commercial [...]

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Tags: UK Online PR

More Online PR goodies – strongest inside pages

July 25th, 2007 · No Comments

Yup – ive decided to get into the whole groove of calling SEO, online PR – since I really believe it is. anyway another post – another very useful and cool tool. This one looks at the link structure of your site and picks out the strongest pages on the site in terms of number [...]

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Tags: UK Online PR